Lands’ End Beach Towels Review (2025): Are They Worth the Hype?
When it comes to enjoying a sunny day at the beach or lounging poolside, your beach towel isn’t just a piece of cloth—it’s your companion. And one brand that has made waves in the towel world is Lands’ End. Known for its high-quality, durable, and luxurious towels, Lands’ End has become a household name across the United States.
But is a Lands’ End beach towel really worth your money in 2024?
Let’s dive deep into the features, quality, pros and cons, and compare the most popular Lands’ End beach towel models available online.
Material & Build Quality
Lands’ End towels are made using 100% cotton, more specifically, Turkish or Supima cotton in many of their premium options. These materials are known for:
Extra softness
High absorbency
Quick drying
Durability
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Most towels from this brand feature double-needle stitching and densely woven loops, which help maintain the towel’s integrity even after multiple washes.
Absorbency & Comfort
If you’re tired of beach towels that feel rough and don’t dry you off properly, Lands’ End towels might surprise you. With an absorbency rate of over 95%, these towels perform extremely well in wet conditions.
The velvety finish on one side is perfect for lounging in comfort, while the looped terry side works well for drying.
Size & Thickness
Unlike standard beach towels, Lands’ End beach towels offer generous sizing—most towels measure around 78″ x 39″, which is larger than average.
Thickness ranges between 400-550 GSM (grams per square meter), which means:
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They’re plush and soft
Not too bulky to carry
Still lightweight enough for travel
Design & Style
From nautical stripes to bright tropical prints, Lands’ End towels are fashion-forward and functional. They also offer monogramming options if you want to add a personal touch.
These towels are colorfast, meaning the vibrant colors won’t fade easily—even after sun, sand, salt, and washing machine exposure.
Pricing
Lands’ End beach towels are priced between $25–$50, depending on size and material. During sales or discount events (especially Memorial Day or Fourth of July), you can grab them for as low as $18.
While the price may seem slightly higher than other generic brands, the quality-to-price ratio is impressive.
Washing & Care
Good news: Lands’ End beach towels are machine-washable and dryer-safe. Just avoid using too much fabric softener, as it can affect absorbency over time.
Pro Tip: Wash them separately for the first few times to avoid lint transfer.
✅ Pros and Cons
Pros:
✅ Premium cotton material (Turkish/Supima)
✅ Extra-large size
✅ Vibrant, long-lasting designs
✅ Excellent absorbency
✅ Machine-washable & durable
Cons:
❌ Slightly expensive compared to basic brands
❌ Limited availability during off-season sales
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️ Best Places to Buy
Official Lands’ End Website: www.landsend.com
Target (limited styles)
Walmart.com (seasonal availability)
Pro Tip: Use coupon codes and check for free shipping on orders above a certain value.
Top 3 Lands’ End Beach Towels – Comparison Table
| Product Name | Size (inches) | Material | Price Range | Key Feature | Best For |
|---|---|---|---|---|---|
| Lands’ End Oversized Beach Towel | 78 x 39 | 100% Supima Cotton | $40–$50 | Ultra-soft & oversized | Luxury lounging |
| Lands’ End Cabana Stripe Towel | 72 x 36 | Turkish Cotton | $25–$35 | Classic striped design | Pool & beach trips |
| Lands’ End Kids’ Beach Towel | 60 x 30 | 100% Cotton | $18–$28 | Fun prints & monogramming option | Kids and families |
Final Verdict: Should You Buy It?
If you’re looking for a long-lasting, ultra-soft, oversized, and stylish beach towel in 2024, Lands’ End should definitely be on your radar. It’s slightly pricier than regular options, but the durability and comfort make it worth every penny.
Whether you’re packing for a beach vacation, a pool party, or simply sunbathing in your backyard—Lands’ End beach towels deliver both form and function.
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Frequently Asked Questions (FAQs)
Q1. Are Lands’ End beach towels worth the price?
Ans: Yes, Lands’ End beach towels offer premium quality, durability, and style, making them a great value for the price.
Q2. What material are Lands’ End towels made of?
Ans: Most Lands’ End beach towels are made from 100% cotton, including high-quality Turkish or Supima cotton for extra softness and absorbency.
Q3. Are these towels machine washable?
Ans: Absolutely! Lands’ End towels are machine-washable and dryer-safe, making them easy to maintain.
Q4. Do Lands’ End beach towels come in different sizes?
Ans: Yes, they offer standard and oversized options, including kids’ sizes, perfect for all age groups and needs.
Q5. Can I personalize my Lands’ End beach towel?
Ans: Yes, Lands’ End offers monogramming options so you can add your initials or name for a personal touch.
Q6. Where can I buy Lands’ End beach towels?
Ans: You can buy them directly from LandsEnd.com, Amazon, Walmart, or select retail stores in the USA.
Q7. Do the colors fade after washing?
Ans: No, these towels are colorfast and maintain their vibrant colors even after multiple washes.